Will Kelly
Will Kelly

Will Kelly

Helping golfers master their mental and strategic performance to shoot the scores they are capable of in tournaments.

The Mental Golf Coach · Edinburgh · Golf

Starting Price

Starting Price

$129.06

Lessons

Lessons

1

Social Media

Social Media

Instagram

Teaching Philosophy

If you've ever walked off the golf course and your score wasn't what you had hoped then it's likely you've made mistakes that fall into one of two categories: Mental or Strategy. I combine my knowledge and experience in psychology and understanding of how the brain and the body operate under pressure, with my expertise in course management, strategy, and decision making, to enable golfers to perform with clarity, consistency, and composure when it really matters most. Most golfers have the swing but it falls apart under tournament pressure. If that's you then I can help you level up the rest of your game to help your range swing come out with a scorecard in hand.

About the coach

Hey I'm Will, and I want to introduce you to one of my clients, Cole. He went from frustrating scores in the 80s to breaking course records and winning tournaments within three months of working together.

He had the talent, he had the equipment, he had the swing, but tournament golf brought tension, poor decisions, and scores stuck in the mid-80s. Not the scores that matched his potential.

Together, we helped him adopt both mental and strategic processes that he could execute on the golf course, helping him to quiet his mind and calm his body to stay composed under pressure, and trust smarter decisions on the course.

We rebuilt his pre-shot routine to give it truly mental benefits, based on the science of how your brain and body behave under pressure.

Within three months, Cole transformed from shooting mid-80s to multiple rounds of 62, winning events and breaking course records.

No swing changes. Just learning how to get out of his own way.

Specialities

mentalGame

Reviews

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Purchase Options

In-Person Lessons

Hybrid Performance Coaching

2 Online Lessons
1 In-Person Lesson
Unlimited Zoom Lessons
Location:
  • 1 x 120min In-Person Lesson/mo
  • Unlimited Zoom Lessons/mo
  • A complete performance coaching programme providing consistent support before, during, and after every tournament. This is what it's like to have someone in your corner every step of the way—offering guidance, accountability, and confidence so you can focus on performing at your best.
  • Includes:
  • Weekly video coaching sessions.
  • Tournament preparation (strategy, practice planning & performance goals).
  • Competition support to stay committed to your process under pressure.
  • Post-event reviews with key reflections and actionable takeaways.
  • Individualised practice plans based on performance.
  • Ongoing refinement of your pre-shot routine.
  • Unlimited support between sessions for questions, challenges, or reassurance.
  • A dedicated performance coach to keep you prepared, accountable, and supported throughout your season and transition into elite golf.

£247.00/mo

Recurring billing, cancel anytime

Unused lessons don't carry over to the next period

In-Person Lessons

Performance Coaching Lite

1 Online Lesson
1 In-Person Lesson
Location:
  • 1 x 60min In-Person Lesson/mo
  • A flexible coaching programme designed for golfers who want expert guidance, accountability, and ongoing support without the commitment of weekly coaching. Stay connected to your development with regular check-ins, practical advice, and the confidence of knowing you're never navigating your performance alone.
  • Includes:
  • Monthly 60-minute coaching session.
  • Messenger access for check-ins, questions, and sharing your experiences between sessions.
  • Performance reviews and reflection on recent rounds or tournaments.
  • Goal setting and action planning for the month ahead.
  • Practice guidance tailored to your current development.
  • Pre-shot routine and performance strategy support.
  • A dedicated performance coach to help you stay focused, accountable, and continually improving.

£97.00/mo

Recurring billing, cancel anytime

Unused lessons don't carry over to the next period

Frequently asked questions