PGA Tutor & Assessor
Oliver C. Morton
High-performance golf coach at Archerfield Links; helping golfers understand WHY so improvements hold up when it matters most.
The Leading Edge Golf Company at Archerfield Links · Archerfield Links · Golf
Reviews
251
Lessons
1185
Followers
61
Social Media
Credentials
Highlights
- Named a Today's Golfer Top 50 Coach; one of the most recognised coaching honours in UK golf
- Coached major champions and Ryder Cup players, including working with Stephen Gallacher (4x European Tour winner)
- Spent a year as GenNXT Golf Academy Director in Scottsdale, Arizona, working alongside Pia Nilsson, Lynn Marriott, Henry Brunton & Rick Jensen
- Lothians County Men's and Boys Coach, supporting Scottish Golf Regional Pathways and National Programmes as required
- Co-hosted a junior camp at Archerfield with Rudy Duran, childhood coach to Tiger Woods
Teaching Philosophy
My coaching philosophy is built on one core belief: understanding why something works is far more powerful than simply being told what to do. When golfers understand the reasons behind their swing, their decisions, and their habits, the improvements they make are durable; they hold up under pressure, on the course, not just on the range. I take a holistic view of every player. That means understanding the whole person; their physical capabilities, their technical skills, their tactical awareness, and their mental approach to performance. Using TPI methodology, I connect physical assessment with technical coaching, ensuring the technique we build is one that actually fits the individual in front of me. I use tools like TrackMan, GEARS 3D, and SAM PuttLab not to overwhelm, but to translate data into clear, practical steps you can apply immediately. Whether I'm working with a junior just finding their feet or a competitive amateur preparing for national events, the approach is the same: coach the person, not the swing. Long-term player development requires the alignment of technical skill, tactical awareness, and performance skills, and it requires building an environment where players are genuinely excited to grow. I've been lucky enough to learn from some of the best coaches in the world, and every day I bring those lessons into the sessions I deliver at Archerfield Links.
About the coach
I'm a high-performance golf coach and founder of The Leading Edge Golf Company, based at the iconic Archerfield Links in East Lothian, Scotland. With over 15 years of full-time coaching experience, I've had the privilege of working with thousands of golfers across every level of the game; from juniors picking up a club for the first time, all the way to Major Champions and Ryder Cup players.
I design and deliver integrated high-performance golf programmes, supporting Regional Pathways and Scottish Golf National Programmes as required. As Lothians County Men's and Boys Coach, I'm deeply invested in the development of competitive amateur golf in Scotland, and I've had the honour of supporting Scotland National teams in international tournament environments.
My approach is shaped by years of learning from the very best. I've worked alongside Pia Nilsson and Lynn Marriott of VISION54, and co-hosted a junior camp at Archerfield with Rudy Duran, the man who first coached Tiger Woods as a child. These experiences have reinforced my belief that elite coaching is about developing the whole player, not just the golf swing.
As a PGA Tutor & Assessor, Today's Golfer Top 50 Coach, and TrackMan Master, I bring the highest standards of technical knowledge and modern methodology to every session. I use cutting-edge technology including TrackMan, GEARS 3D and SAM PuttLab; not to impress, but to give you clear, actionable insight you can use straight away. If you're ready to understand your game at a deeper level and build improvements that actually last, I'd love to work with you.
Specialities
Sample Lesson
01.Original Videos
02.Analysis Videos
03.Other Videos
Videos
Mastering the Downward Swing: Scotty's Corkscrew Technique
Avoiding Pushes and Hooks: Hip Hinge + Takeaway
Understanding Swing Radius and Arc Height for Better Strikes
Mastering Golf Shots vs a Perfect Swing
Why You Should Practice Chipping with Premium Balls
Improve Your Golf Swing Speed with Proper Loading and Rotation
Improve Your Pitching with Proper Sequencing
Mastering Bunker Shots: Three Key Fundamentals
Putting Under Pressure: Building Confidence
Instantly Improve Your Swing Plane with a Driver
Bunker Escapes: Use Maximum Loft
Add 20 Yards to Your Drive Without Swinging Harder
How to Stop Chunking Chips
How to Read Greens Like a Pro
How to Chip It Close Every Time
Fix Your Club Gapping to Avoid Missed Greens
Mastering Chip Shots from Tight Lies
Mastering Chipping Setup for Clean Contact
Why Personalised Golf Coaching Matters
Improving Course Management with Links Golf Insights
Why Personalised Golf Solutions Are Key to Improvement
Understanding Swing Flaws to Improve Distance
Analysing Your Golf Swing with Precision Data
Overcoming On-Course Challenges in Golf
Master Your Putting: Start with the End in Mind
The Future of Bespoke Golf Coaching
Stop Hooking: Master Internal Hip Rotation with the Step Through Drill
Improve Your Putting Posture for Better Start Line Control
Mastering Loft Control for Better Chipping
Unlock Effortless Power in Your Golf Swing
Mastering Green Reading with a Simple Clock Face Drill
Transform Your Range Game: Smart Practice Tips for Golfers
How to Improve Your Mental Game in Golf
Master the Sticky Towel Challenge for Better Pitching
Mastering the High Lob Shot: Setup Tips for Success
Mastering Distance Control in Bunker Shots
Mastering the Proper Pitching Sequence in Golf
Mastering Bunker Shots with an 8-Iron
Mastering Loft Control for Better Chipping
Mastering Bunker Shots: Control in Wet Sand
Eyes Closed Putting
Drop Your Handicap by 3 Shots in 30 Days: Mastering Distance
How to Hit the Ball 20 Yards Further Down the Fairway
Mastering Bunker Play with Simple Iron Techniques
Transform Your Putting with This Simple Drill
Mastering Bunker Play: Key Concepts and Setup Tips
Stop Trying to Hit It Straight: Mastering Shot Control
Improve Your Chipping with Better Distance Control
How to Play the Stinger Shot Like Tiger Woods
How to Putt Under Pressure: Creating Effective Practice Routines
Mastering Bunker Shots: Adjusting Trajectory Made Simple
Fix Your Pitch Shots: Stop Scooping and Start Accelerating
Mastering Your Golf Mindset for Competitive Play
Mastering Putting Pace Control with Tempo
Mastering Bunker Play with a Simple Towel Drill
Mastering Pitch Shots: Effective Loft and Turf Interaction
Mastering Pitching: The Key to Better Control
Avoid Chunking Chips: Ball First, Then Turf
Mastering Lies for a Bulletproof Short Game
Improve Your Chipping with Frisbee Technique
Master Bunker Shots with the Sand Secret
Fixing Hooks with the Press Drill: A Torso and Hands Solution
Game-Changing Putting Drill to Improve Tempo and Focus
Transform Your Ball Striking with This Simple Drill
Mastering Pitching: Steep Angle, Loft, and Control
Master Your Pitching with the Five Ball Drill
Improving Your Putting with the Right Fit
Mastering Six-Foot Putts: Control Your Putter Face
Improving Hip Rotation for Better Golf Shots
Mastering Shot Direction: Draws and Fades
Improve Your Chipping Feel with Simple Drills
Mastering Driver Control: Tips for On-Course Success
Improve Your Ball Striking with This One Move
Fix Your Pitching: Stop Lifting the Ball with Your Arms
Mastering Bunker Shots: Tips for Better Sand Play
Join My Exclusive Group
Simplify Your Putting with Focused Practice
Stop Practicing Pitching from Perfect Lies
Transform Your Chipping Setup for Crisp Contact
Stop Slicing: Mastering Shoulder Movement with the Holster Drill
How to Eliminate Your Hook for Good
Improve Your Putting Accuracy with Simple Techniques
Fixing Swing Path Mistakes with Sergio Garcia's Drill
Experience Advanced Golf Coaching at Archerfield
Understanding Wedge Loft, Bounce, and Grind
Mastering Tempo for Better Pitch Shots
Fixing Your Swing: How to Maintain Tempo and Focus with the Ball
Mastering Pitching: Improve Your Strike Quality
Mastering Bunker Shots: The Hidden Dimension
Why Consultation-Based Coaching is the Key to Golf Improvement
Mastering Short Game: Chip Shots and Ball Landing Drill
Master Your Start Line for Better Putting
How Your Physical Condition Influences Your Golf Club Selection
Revolutionizing Your Golf Swing with Gears 3D Data
Fix Your Slice Using a Pool Noodle
Eliminate Your Slice for Good with This Simple Move
Master Your Pitching with the Three Ball Test
Maximizing Driver Distance: Optimizing Attack Angle
How to Read Greens Like a Pro
Improve Your Short Putts with This Simple Drill
Optimizing Your Wedge Setup for Better Golf Performance
Improve Your Putting with SAM PuttLab Analysis
Fix Your Chipping with This Simple Drill
Transform Your Pitching Game: A Complete Guide
Mastering Perfect Launch Conditions in Putting
Improve Your Golf Strike with Better Body Rotation
Fix Your Chip Shots: Finish Your Follow Through
Mastering the Power Fade: Overcoming Slicing and Mobility Challenges
Improve Your Putting with Better Launch and Roll Techniques
Improve Your Putting with Alignment Sticks
Mastering Bunker Play: Setup and Confidence
Why Hitting Down with Your Driver Can Improve Your Ball Flight
Finding Your Optimal Putting Stroke with Sam PuttLab
Improve Your Pitching Control with Better Body Rotation
Improve Your Bunker Play with Simple Techniques
Mastering Chip Shots: Practice vs. On-Course Challenges
Mastering Bunker Shots: Simple Ball Marker Technique
How to Maximize Spin on Your Wedges
Mastering Chipping with Natural Feel
Mastering Bunker Play: Choosing the Right Club
Fixing Robbie's Golf Swing: Upright Club Path and Chest Rotation
Improve Your Putting with a Simple Pencil Trick
Unlocking Your Potential with Custom Golf Club Fitting
Stop Opening the Club Face in Bunkers!
Mastering Tight Lies: Perfect Contact Every Time
Transform Your Bunker Play with This Setup
Mastering Bunker Distance Control
Mastering Pitching: Improve Your Strike Quality
Mastering Bunker Play with a Simple £20 Note Trick
Mastering Loft Control for Better Pitching
Fixing Hip Thrust and Sliding for a Tidy Draw
Stabilize Your Lead Knee to Stop Hooks
Improve Your Putting Pace with Tempo Control
Transform Your Pitching with a Putting Grip
Improving Ground Reaction Force for Better Golf Shots
How Chipping from the Rough Affects Spin and Launch
Mastering Chip Shots from Tight Lies
Improve Your Chipping with Directional Control
Mastering Bunker Shots: Why Practicing with Your Eyes Closed Works
Unleash Your Natural Power in Golf with This Simple Towel Drill
Mastering Chipping: Correct Setup Tips
Mastering Fairway Woods: Tips for Confidence and Consistency
Boost Your Putting Confidence with This Commitment Drill
Mastering Long Putts: Eliminate Costly Three-Putts
Improve Your Distance Control in Putting
Fixing Your Slice with Thoracic Motion Training
Using Trackman to Achieve Consistent Striking
How Wet Golf Balls Affect Spin and Launch
Improve Your Putting Distance Control with Simple Drills
Improve Your Ball Striking with Better Attack Angles
Fix Your Golf Slice with This Simple Mobility Exercise
Master Your Short Game: Improve Strike and Loft Control
Understanding Grip and Club Face Dynamics in Golf
The Importance of Golf Footage: Analysing Body Turn and Downswing
Case Study : Will Wilkinson
Case Study: Stuart's Chicken Wing
Case Study: Fade Template
Case Study: Loading Patterns
Slider
Tempo for Technique
Window
Low Spinner
Bump and Run
The 3 Key Bunker Skills
Reviews
Based on 251 ratings
Overall rating
Got to the route of what was required very quickly and some key moves and rills to help me get the move and feel. Excellent!
Mark Hosker
May 14, 2026 • Live
First class advice from start to finish.
Forbes Connor
May 8, 2026 • Live
Amazing as always. Oli has helped me so much.
Luca Di Giorgio
May 8, 2026 • Live
Really thorough and a lot of professional insight
Alastair Creyke
May 8, 2026 • Live
Very helpful
Barbara Biggart
May 1, 2026 • Live
Frequently asked questions
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