Jon Beard

About the coach

I coach golfers to manage nerves, stay composed under pressure and think clearly when it matters most.
My background is in major trauma rehabilitation, where I support people recovering from complex, stressful and life-altering injuries. Every day I help individuals overcome fear, frustration and emotional overload – and guide them towards greater confidence, clarity and performance when the stakes are far higher than anything on a golf course.
That experience translates directly to the mental side of golf. I use proven, trauma-informed strategies to help golfers control their emotions, reset after mistakes, stay intentional under pressure and build the resilience needed for consistent performance.

My clinical skills directly translate to golf performance:
Anxiety Management → Pre-shot nerves, competition anxiety
Emotion Regulation → Stay composed after bogeys, avoid tilt
Trauma Recovery → Bounce back from blow-up holes faster
Cognitive Behavioural Therapy → Replace swing doubts with process focus
Behavioural Activation → Build consistent practice habits
Sensory Profiling → Optimise feel/touch under pressure/eradicate negative thoughts quickly with sensory distraction
Personality Formulation → Custom mental strategies for your unique wiring

Golfers gain:
Lower scores through emotional stability
Consistent performance across 18 holes
Pressure becomes excitement, not fear
Practice translates to tournament results
Proven therapy methods + golf passion = your competitive edge.

Specialities